Celebrity endorsement is something most charities can only dream of as they bid to promote their work to the wider world.
But who needs the Duchess of Cambridge or Angelina Jolie when homegrown talent is on offer in the form of Musselburgh actor James Martin?
He might be considered more OAP-list than A-list, but the Still Game star has shown himself as a staunch supporter of the Hollies Day Centre.
Having worked as a volunteer for a number of years, James has now joined the management committee in appealing for more help in running the centre’s charity shop.
Full story in this week’s Musselburgh News and East Lothian News, on sale now.